How the "arms race" of SEO experts has left Google Search and the web drowning in garbage text resulting in customers and businesses failing to find each other (Mia Sato/The Verge)

Mia Sato / The Verge:
How the “arms race” of SEO experts has left Google Search and the web drowning in garbage text, resulting in customers and businesses failing to find each other  —  The SEO arms race has left Google and the web drowning in garbage text, with customers and businesses flailing to find each other.

from Techmeme https://ift.tt/5aF0lzZ