Sources: TikTok plans to launch live shopping in the US in partnership with TalkShopLive; TikTok's in-house e-commerce trial in the UK struggled to take off (Cristina Criddle/Financial Times)

Cristina Criddle / Financial Times:
Sources: TikTok plans to launch live shopping in the US in partnership with TalkShopLive; TikTok's in-house e-commerce trial in the UK struggled to take off  —  Partnership with TalkShopLive comes after in-house experiments with ecommerce in UK struggled to take off

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