A book excerpt details Netflix's shift from DVDs and tensions with HBO, which took a hard line on streaming rights, leading Netflix to make its own content (Bloomberg)

Bloomberg:
A book excerpt details Netflix's shift from DVDs and tensions with HBO, which took a hard line on streaming rights, leading Netflix to make its own content  —  Jeffrey Bewkes scanned his mind, searching for the perfect war metaphor.  —  It was December 2010.

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